It should be possible with a .bat file, but I did not try it myself. Did you forward the parameter to the tool with %1 ?
"\PhotoResize.exe" -1000 -T -Q85 -O "-c<NAME>_XL.jpg" %1
"\PhotoResize.exe" -600 -T -Q85 -O "-c<NAME>_L.jpg" %1
...
Maybe even use "%1"...
Hm, there is also a risk, that it will re-process the files created in first step in the second step. You may need to choose different source and destination folders.